Measuring the Success of Digital Transformation

Measuring the Success of Digital Transformation You’re pouring resources into digital transformation, but are you getting the ROI you need? Without clear goals and metrics, you’re flying blind. It’s time to get specific – what does success look like to you? Aline your stakeholders, set measurable objectives, and define what ‘there’ looks like. Then, track…


Why Hull Is Hailing Bespoke Software For Business Transformation

Why Hull Is Hailing Bespoke Software For Business Transformation Are you a business owner in Hull looking to transform your operations and gain a competitive edge? Look no further than bespoke software solutions. In this article, we will explore why Hull is hailing the benefits of customised software for business transformation. By utilising bespoke software,…

Digital Transformation is not a novel concept anymore. It’s a reality that has steered many organisations to new heights, but it’s also a challenge that requires a thorough understanding and strategic execution. These enterprises, big and small, have seen the light brought by digital advances and are willing to transform their businesses from being merely digitally inclined to digitally native. Old processes are getting replaced with digital technology and it’s changing the way businesses operate and deliver value to their customers.

Digital Transformation simply is a use of digital technology to change the way we live and work. But when it comes to businesses, it’s an integration of digital technology into all areas, thus revolutionising how businesses operate and deliver value to their consumers. It’s more than just moving from traditional to digital; it’s a cultural change where businesses continually challenge the status quo, experiment with new strategies, and remain comfortable with failure.

Along with the advancements in technology, a vital element in Digital Transformation is understanding the new digital customer journey. Digital consumers who experience products and services through smartphones, tablets, and laptops require a smooth and responsive service that is as much about presenting an application, site, or system that works perfectly as it is about delivering the right information at the right time.

In recent years, the global market has seen a significant growth in the need for custom software solutions, apps, and web development. According to market reports, the custom application development market is forecasted to reach nearly £26 billion by 2024, at a CAGR of 7.65% during 2020-2024. The inclination towards digital transformation and the demand for customer oriented software solutions are the primary reasons for this growth.

Above these, the mobile app market has shown colossal impact, with the revenue in the mobile apps segment reaching nearly £365 billion in 2020. With mobile phones projected to number 16.8 billion by 2023, the demand for mobile app development is only expected to rise.

Companies have realised the potential of data in making informed, strategic decisions. The use of Artificial Intelligence, Machine Learning, and Advanced Analytics has surged as they provide previously unavailable insights that help in smart decision making and predictive analysis. As we move forward, businesses that fail to adapt to these advances risk being left behind.

The continuous evolution of technology inspires the unfolding of Digital Transformation. It’s no longer an option, but a necessity that businesses must embrace to stay relevant and competitive. In this journey of transformation, choosing a collaborative and explorative partner like Hull Apps, capable of crafting bespoke digital solutions, is essential indeed.

I invite you to delve deeper into Digital Transformation and explore its various facets here. For a wider array of topics on digital trends, software development, and user experience, feel free to browse our blog. At Hull Apps, we believe in meaningful and open conversations. Should you wish to discuss anything further or explore how we can assist your digital journey, do not hesitate to get in touch with us.

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